Catalog Search Results
Publisher
Kanopy Streaming
Language
English
Description
Behind the Screens explores the trend toward "hypercommercialism" in Hollywood film: product placement, tie-ins, merchandising, and cross-promotions. The film mixes clips from popular Hollywood films with expert commentary to show how movies have become vehicles for the ulterior marketing and advertising motives of studios and their owners. Featuring Oscar-nominated screenwriter Jeremy Pikser; Mark Crispin Miller; Susan Douglas; Robert McChesney,...
Similar Searches
These searches are similar to the search you tried. Would you like to try one of these instead?
Didn't find it?
Can't find what you are looking for? Try our Materials Request Service. Submit Request